What is Sales Force Productivity?
Sales force productivity means consistent predictable growth and customer retention, at manageable costs. And for nonprofits, think productivity in fundraising. Sales force productivity means that your sales or development team brings in the most profitable business at the lowest cost. Sales force productivity means that sales people, nonprofit and development executives get the highest return from investing hours of Opportunity Cost, whether the income is from commercial sales - or from funding sources.
Why is Sales Force Productivity Important?
Productive sales teams bring in more business with less effort. A productive sales force chooses the best opportunities, cultivates the highest-potential customers, improves customer lifetime value, and haw low turnover. Productive sales people get a high return on the investment of their time and energy, and your money - or your funder's.
Why Choose BSG ? We're the Experts in Sales Force Productivity.
We built our business around it. Our flagship solution is Selling the SMART Way®, a sales architecture that drives sales force productivity, along with our variant for the nonprofit industry, Fundraising the SMART Way®. Selling the SMART Way® creates a repeatable process for continuous improvement of sales results. Industry has managed productivity for years on the factory floor, in service delivery, design, IT and logistics. Now it's time to apply those principles to the lifeblood of your business - the sales force.
New Program for Nonprofits:
The Board's Role in Fundraising
Bring our latest workshop, The Board's Role in Fundraising, to your nonprofit board! You will see a rapid improvement in board support, participation, and understanding of the fundraising effort. Click here to learn more about our special Introductory Offer, good until 12/31/09.
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