The Leaky Bucket Nonprofit Blog

To Find Donors, Stop Looking

Posted by Ellen Bristol on Fri, Oct 04, 2013 @ 11:43 AM

Have you ever asked yourself "where can I find donors?" Many nonprofit executives tell me they don’t know how to “find” donors. The "finding" problem keeps them awake at night. They worry about it, their boards worry about it, their staff worries about it. Eventually, all that worrying can produce desperation moves such as foregoing the executive director's salary or health benefits, sending out un-researched grant applications in bulk, or throwing yet another event.

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Tags: fundraising, fundraisers, fund development plan, Ellen Bristol, Bristol Strategy Group, performance metrics, inbound marketing for nonprofits

Fundraising for People Who Don't Fundraise: Call for Scenarios!

Posted by Ellen Bristol on Thu, May 03, 2012 @ 11:10 AM

Quick, boys and girls!! What's the least understood function in the nonprofit world?  One, two, three - it's fundraising!  Dan Pallotta calls it "the black sheep of the fundraising sector."  Nonprofits brag about how little they spend on it. Executive directors complain about it (or at least their lack of results).  And boards of directors make demands and expect miracles from the fundraising department, always with the best of intentions, but not necessarily with awareness of costs or other constraints.

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Tags: fundraising practices, fundraising, effective fundraising, fundraisers, fundraising game, board's role in fundraising, fundraising is everybody's job

Who's In Charge of Fundraising, You or the Donor?

Posted by Ellen Bristol on Tue, Jan 10, 2012 @ 05:47 PM

When you're fundraising, are you in charge or is your prospect?  It might surprise you to know that lots of people who raise money (or are supposed to, anyway) are crippled by "Ask Reluctance." And one reason is that they let their prospective funders be in charge of the process. 

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Tags: donor, fundraising practices, fundraising, effective fundraising, sustainable fund development, fundraisers

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