Fundraising the SMART Way: Predictable, Consistent Income Growth for your Charity

by: Ellen Bristol

Start a revolution in your nonprofit with the best fundraising success strategies in the industry! Raise more money with less effort by adopting this innovative approach to the way you manage the fundraising effort. 

Fundraising for the GENIUS

by Linda Lysakowski 

Major Gift Fundraising for Small Shops: How to Leverage Your Annual Fund in Only Five Hours per Week

by Eisenstein, Amy

The Leaky Bucket: What's Wrong with Your Fundraising and How You Can Fix It

by: Ellen Bristol and Linda Lysakowski

This book was inspired by coauthor Ellen Bristol's online assessment, the Leaky Bucket Assessment for Effective Fundraising. Ellen shares her expertise in ways to plan, manage, and improve fundraising performance based on the continuous improvement method.

Public Speaking for the GENIUS Paperback

by Anne B. Freedman 

Asking about Asking: Mastering the Art of Conversational Fundraising 2nd edition

by Stroman, M. Kent

The Nonprofit Consulting Playbook: Winning Strategies from 25 Leaders in the Field

Susan Schaefer and Linda Lysakowski

First-of-its-kind insight into the everyday lives of the nonprofit industry's top consultants. This collection of articles is a game plan for a consultant’s professional life.



7 Nonprofit Income Streams: Open the Floodgates to Sustainability! Paperback


YOU and Your Nonprofit Board: Advice and Practical Tips from the Field's Top Practitioners, Researchers, and Provocateurs 

by Temkin, Terrie


Ellen Bristol - Author and President of Bristol Strategy Group

EB 2018 close smileEllen Bristol calls herself a "nut for metrics and a performance-management geek." After graduating from a long sales career in corporate America, Ellen began to consult with nonprofit organizations, and in the process discovered a lack of attention to managing the productivity of the fundraising effort. Her Leaky Bucket Assessment for Effective Fundraising, an online method for evaluating staff fundraising productivity, now boasts more than 1300 responses, proves her suspicions - global averages show troublesome results.

To tackle the problem and improve nonprofit and NGO survivability, Ellen champions the use of strategic, sales-like disciplines to improve fundraising performance. Her most recent book is Fundraising the SMART Way: Predictable, Consistent Income Growth for Your Charity, published by John Wiley & Sons. In it, she calls for a revolution in the way fundraising is managed, not the way it is done, bolstering her insights with data from her Leaky Bucket research study. 

She also co-authored The Leaky Bucket: What's Wrong with Your Fundraising and How You Can Fix It, with Linda Lysakowski ACFRE, and is a contributing author to The Nonprofit Consulting Playbook and YOU and Your Nonprofit Board. She's authored a couple of ebooks, De-Mystifying Fundraising: Seven Steps to Fundraising Success, and The MythBusters Handbook: Five Myths that Slow Down Sales and How to Avoid Them.

Ellen Bristol - President - Bristol Strategy Group

Facebook: Bristol Strategy Group
Twitter: @BristolStrategy

View Ellen's Author Page