I'm sure you'll agree with me. Fundraising is everybody's job. The board has a role in fundraising. If your fundraising is not effective and efficient, you probably won't raise as much as you'd like. Yawn. What else is new? Well, here's a tale that will go direct to the bottom line. If you don't have an ideal-funder profile, you risk losing time and effort, two resources you can't replace. With an ideal-funder profile, you can fund your organization far more easily and efficiently. I'd like to tell you about an organization that overcame a bad case of pursuing the "Usual Suspects," learned how to qualify a donor/funder prospect properly, and transformed themselves into an organization with adequate cash reserves.