Step 1:Assess
Find out where your fundraising springs a leak. If you don’t know what’s wrong, you can’t fix it. Choose the Leaky Bucket Assessment (LBA) that’s right for your business.
LBA for Effective Fundraising LBA for Sales-Force Productivity
What about YOUR fundraising shop?
Only 3% rank “Watertight”
Do YOU Have Them?
76% LACK Donor Profiles
Do YOU Rely on Them?
64% Set No Such Targets
How’s YOUR Retention?
71% Have No Solid Targets
How Effective Is Your Upgrading?
77% LACK Strategies for Upgrading
Too Many Eggs, Too Few Baskets?
50% = various sources, not well balanced
What Do YOU Measure?
Only 63% Measure TOTAL INCOME
How About Your Shop?
53% lack a Strategic Plan; 76% Lack an Up-to-Date Case for Support
What Do You Do If YOUR Fundraising Tanks?
48% throw more special events; only 25% Train Staff/board
